Lo que se cuece
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#Gastromentores
Cada lunes, la voz de un experto
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Gestión y eficiencia
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Operaciones y marketing
No nos creemos la publicidad
La peor de las pesadillas de la publicidad ha llegado: los consumidores no nos la creemos. El 76% de los consumidores no nos creemos la publicidad porque creemos que nos miente, al menos en cierta medida.
‘Tenemos que fabricar lo que los restaurantes quieren vender’: Nicolás Benito, vicepresidente de ASEACAM
Nicolás Benito vicepresidente de la Asociación Empresarial de Industrias Alimentarias de la Comunidad de Madrid (ASEACAM), aconseja que el restaurante se acerque a la fábrica para conocer mejor los productos y venderlos mejor.
El médico de los restaurantes
Roberto Ruíz Rua
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Digitalización
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Eventos
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Por una hostelería más humana
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Videos más vistos
Recetario
Descarga gratuita
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